One Killer Interview With 10 Killer Bloggers - Analysis & Free ebook

16 October, 2008 - Blogging, Ebook, Interviews - 21 Comments

It’s just over two months since I started my blogger interview series. A series of 10 interviews, asking four questions, with 10 of the worlds most highly regarded bloggers. From ProBlogger to Shoemoney, Hunter Nuttall to Liz Strauss, I’ve interviewed them all over the last 60 days.

The interviews have racked up a total of nearly 6,000 words and 100 comments, but it’s now time to bring them to a close. Of course, no interview series would be complete without a customary wrap up and analysis. So, without further ado, here are the lessons learned from the interviews plus every single interview in their entirety in this one blog post. Enjoy! :)

The Wrap Up & Analysis

Here are the basic results from the four questions that I asked each blogger.

1. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?

Graph ResultsClick to enlarge

Comment on other blogs - 5
Write quality content - 4
Social Media - 3
Guest Posts - 3
Link Bait from big blogs - 2
Entrecard - 1
Interact with current readers - 1
Search Engine Optimisation - 1

Commenting on other blogs certainly wasn’t a surprise to see at the top. It really is the basic play that does nothing but work. I’m surprised guest posts was so low on the list, but I suspect that is because most people still haven’t tried using that method of promotion. From somebody who has and continues to try guest posts, I highly recommend it.

I think the big point that comes out of those results is how we all continue to focus on new readers, rather than putting the focus on our current readers. Only one of those answers focuses entirely on your current readerbase, and that is “Interact with current readers” which came from Liz Strauss.

2. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?

Graph ResultsClick to enlarge

Steve Pavlina - 2
ProBlogger - 1
LifeHacker - 1
Seth Godin - 1
Techcrunch - 1
Success Soul - 1
Guy Kawasaki - 1

I was a little surprised to not see more trends with this question. I guess it shows just how diverse the blogosphere is. We all have our favourite blogs, bloggers and audiences. Of course, you now have seven top blogs to target with your own guest posts. :)

3. If you could give one sentence of advice to bloggers, what would that be?

Graph ResultsClick to enlarge

Write killer (flagship) content - 3
Be open and honest - 2
Never sell yourself short - 1
Prepare to work very hard - 1
Be passionate about your topic - 1
Introduce new media (video/audio) to your blog - 1
Lose the fear of making money - 1

Blogging is about the writing. Never forget that. That seems to be the theme in this set of answers. You can promote, sell, market and Tweet all you like. But if the killer content isn’t there, visitors won’t stay.

4. Please give us a link to your favourite post on your blog.

The Millionaire Homeless Guy - Jamie Harrop
Killer Flagship Content - Free Ebook to Download - Chris Garrett
“I used to be FAT until I had A Duodenal Switch - Shoemoney
Change the World - One World Sized Idea - Liz Strauss
How to Craft a Blog Post - 10 Crucial Points to Pause - ProBlogger
A Beginners Guide to Search Engine Optimisation - Ben Barden
Really Cool Portable GPS Tracker - Al Carlton
The Introverts Strike Back - Hunter Nuttall
6 Things You Can Learn from the Man Who Had No Shoes - Cath Lawson
The Real American Dream (Hint: It’s NOT Owning a House!) - Erica Douglass

I’ve read all ten of those points and they all have Jamie’s super-dooper seel of approval. Enjoy! :)

The Interviews

PDF Ebook DownloadAll ten interviews are below. Simply click the name of the interviewee to expand their interview. You can also download the interviews and analysis as a PDF ebook. Click the link below to download this ebook.

DOWNLOAD BLOGGER INTERVIEW EBOOK

Or, click the interviewee name to expand their interview below.

Jamie Harrop

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
I would write comments on other blogs, and then I would write comments on the blogs of the blogs I have already commentated on. :)
Why? Because it’s simple. And it works. Last month, I gained 20 subscribers in three days by commentating on blogs I already read, then following links from other comments to find new blogs and then commentating on those blogs.

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
I just realised how hard this question is to answer. Wow. I think I would have to say Shilpan’s Success Soul. Shilpan’s blog is relatively new, exciting, engaging and inspiring. It’s not the biggest blog around. But it’s moving and shaking, with articles consistently receiving waves of Digg traffic (including Mark Twains Thoughts on 3 Topics You’d Rather Not Discuss, with nearly 2,000 Diggs). The blog is going places, and being a part of that would be an honour.

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
Add some welcome media. Find a place on your blog for a short welcome video or welcome audio. Introduce yourself. Introduce your blog. Be open and engaging. If you use video or audio only one place on your blog, do so for your opening statement.

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
I would have to say “The Millionaire Homeless Guy“. This is probably my most popular post, but at the same time it is also my favourite. It brought great joy while writing and seeing the results after I published was even better. It makes me smile every time I read the post and the comments.

Chris Garrett

This is the second interview in my Blogger Interview Series. It comes from full time blogger, speaker and co-author of the ProBlogger Book, Chris Garrett. Chris has a subscriber base of almost 9,000 at his ChrisG.com blog and has built himself a honest and well deserved reputation in his field of blogging.

Interview With Chris Garrett.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
Guest posting and StumbleUpon. Guest posting has many obvious advantages such as links, exposure and networking. It just works. StumbleUpon is just so easy, why would you not?

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
The benefits of guest posting really come when combined. One guest post wouldn’t provide me any real incentive. That said, if pressed, it would likely be a blog that hasn’t launched yet and I would guest post to help them get started.

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
Create flagship content. It sums up a great deal of my strategy and wraps up a lot of my working philosophy.

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
Funnily enough, it is the article that explains my previous answer :) Killer Flagship Content - Free Ebook to Download

Thanks for those excellent answers, Chris. You’ve brought up several interesting points which I would like to address below.

Guest Posting in Bulk

Of all the guest bloggers you have seen, which ones do you remember? Is it the people who had just one guest post on a blog and were never seen again? Or is it the guest bloggers who blog in bulk on one blog, or across multiple blogs? The Jane May’s (Jane was an early regular at John Chow Dot Com). The Skellie’s (Skellie guest blogged in bulk across a wide range of blogs, including ProBlogger).

If you’re going to guest blog, you need to have a strategy. You need to plan to write a series of guest posts. Writing one post on ProBlogger might bring you 50 or 100 visitors, but writing a series will do far more. Building your brand is as important as the amount of visitors you receive. Guest blogging in bulk is one of the most effective ways to stick your name in the minds of thousands of people around the world.

StumbleUpon Made Easy

If I had read Chris’ interview at the start of this year, I would be very surprised when he said achieving great results using StumbleUpon is easy. However, he’s right. Compared to all other social media, bringing in large numbers of quality visitors from SU is very simple. The key is to attract Stumblers to your blog. Once you have two or three people who Stumble new blog posts on a regular basis, you will find that most of your quality content is Stumbled. Look for Stumbled content in your niche then find out how first submitted it to StumbleUpon. Then target them (in a good way). Find their blog and start commentating. Do what you would normally do to attract a new person to your blog. Once you have them subscribed, as long as you write good quality content, you’ll find your StumbleUpon traffic in free flow.

I hope you enjoyed the interview with Chris. Please let us hear your thoughts in the comments.

Jeremy Schoemaker

This is the third interview in my Blogger Interview Series. It comes from one of the Internet’s most famous faces, and indeed one of the blogosphere’s highest earners, Jeremy “Shoemoney” Schoemaker. With his subscriber base of over 17,000, Jeremy has made his name in the “Make Money Online” niche of the blogosphere, having become famous for many things, including the photograph of himself holding a cheque from Google Adsense for almost $133,000.

Interview With Jeremy Schoemaker.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
“I would focus on writing good content and being active in communities. People get to know you and click they will follow your profiles to your blog/homepage where they will find your great content.”

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
“Probably Techcrunch. I love geek meets venture capital stuff plus having a 1million+ readership doesn’t hurt.”

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
“Just be honest. Share your failures as well as your successes.”

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
I used to be FAT until I had A Duodenal Switch - It took a lot of courage for me to write that post and share some of my darker times in life.”

Thanks for taking the time to answer those questions, Jeremy.

I hope you enjoyed the interview with Jeremy and I hope you’re looking forward to what this little community of ours will be publishing in the near future. Please let us hear your thoughts in the comments.

Liz Strauss

This is the fourth interview in my Blogger Interview Series. It comes from one of the blogospheres most famous and influential females, and an absolute authority on relational blogging. On a daily basis, Liz Strauss provides her readers at Successful and Outstanding Bloggers with discussion and commentary regarding life, social media and blogging. Liz is also the founder of popular blogger conference, SobCon.

Interview With Liz Strauss.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
“Writing great content and interacting with my readers. The reason is simple. Other forms of promotion won’t have a lasting effect if you don’t get those two right! :)”

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
“I think I’d want to write for Seth’s blog. He and I think alike on so many things and I’d like to riff on Seth’s greatest moments. I never see guest posts there. It would be quite an honor.”

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
“Blog your experience the way you might talk to a friend about your new business, don’t make up unnecessary rules and don’t hold onto rules that don’t serve you. Write for the people who come to find you.”

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
Change the World: One World-Sized Idea

Thanks for taking the time to answer those questions, Liz.

All Fails Without Content and Communication

Liz makes a very strong point when she says no form of promotion will last if you don’t write good content and communicate with your readers. It goes without saying what good content means, but communicating with your readers can mean so many things. From communicating with them through the design of your blog, to subconsciously letting them communicate with you via a thorough “About” page, to good old-fashioned replying to readers comments and emails. Communication really is a key aspect of blogging.

I hope you enjoyed the interview with Liz. Please let us hear your thoughts about communication with your readers in the comments.

Darren Rowse (ProBlogger)

This is the fifth interview in my Blogger Interview Series. It comes from the authority on blogging. Darren Rowse is a pioneer in blogging about the art of blogging. Several times a day, Darren provides his 50,000 readers at ProBlogger with killer pillar articles about the art of blogging and Internet marking.

Interview With Darren Rowse.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
“It would depend upon the blog quite a bit but here’s what I’d probably start with:

Guest posts - if there were other blogs on the same topic already out there with established audiences I’d work hard to produce great content that I could offer these blogs to publish as guest posts. The reason for this is that other blogs on my topic have readers who are interested in what I’d be writing - so a guest post puts my name in their faces and potentially can drive traffic back to my blog.

Social Media - I’d get as active as I could on social media sites that have people using them on the topics that I’m writing about. This could be Twitter, Digg, StumbleUpon, Plurk…. depending upon the topic.

I wrote a series with 5 things that I’d do to promote a new blog

Some combination of those 5 things would be my starting point - again, depending upon the topic of the blog.”

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
“Tough question - I guess it depends a little again upon why I’d be writing it and for which blog I’d be promoting (if it was for the purposes of promoting another blog at all).

The key with guest posts is to find another blog that has some overlap of audience with yours. So for ProBlogger or Digital Photography School I’d probably choose a blog with a tech topic and with a ‘how to’ type approach. Perhaps a LifeHacker, or one of the Yahoo tech blogs.”

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
“Produce the kind of content that people just can’t stop but passing on to others.”

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
“at the moment it’s a series that I’m developing on crafting blog posts

Thanks for taking the time to answer those questions, Darren.

I hope you enjoyed the interview with Darren. Please let us hear your thoughts in the comments.

Ben Barden

This is the sixth interview in my Blogger Interview Series. It comes from Ben Barden, an up and coming member of the blogosphere and founder of the content management system, Injader.

Interview With Ben Barden.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
“For new blogs I highly recommend Entrecard. There has been a lot of discussion about Entrecard on various blogs, and how it doesn’t work for everyone. I think your chances are pretty good as a new blogger on Entrecard, in fact they are far better than with other blogging network. But if you try to get people to visit a site that doesn’t really have a clear focus and lacks quality content, I don’t think any blogging network will magically bring subscribers to your site. Furthermore, you get out what you put in, so if you drop cards and post in the forums, Entrecard can generate extremely positive results.

I’d recommend StumbleUpon because it’s brought some huge traffic spikes to my blog, but this isn’t really something you should do yourself - submitting your own posts is a bad idea (I’m speaking from my own experience here). So the other method I’d suggest is one of the two that you suggested in your “self interview” - commenting on other blogs. It really helps to get your name out there. Of course, you do have to write good comments. Writing “nice post” on all the high traffic blogs you can find won’t make a huge amount of difference, and some may view you as a spammer.”

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
“I’d write for ProBlogger because Darren consistently writes high quality content and I would be honoured to have one of my posts published there. Exposure would be good as he has a large number of subscribers. The main reason I haven’t done this yet is because sometimes you do only get one shot, and the impact of writing a bad post on a high traffic site is potentially lethal to a blog. Some people say that bad publicity is still publicity, but I wouldn’t want my first high profile guest post to be bad.”

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
“Write what you know and what you like, because blogging should be achievable and enjoyable.”

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
“I think that my beginner’s guide to search engine optimisation is worth a mention.

In the post I have taken a different approach to most other blogs who write about this subject. I’ve mostly avoided the things that you shouldn’t have to worry about, and focused on the things you can control.”

Thanks for taking the time to answer those questions, Ben.

Having the Balls to Write a Guest Post

A lot of people are scared about blogging. The fear of pressing that publish button is very real for many people. But even more people are scared about writing as a guest blogger.

My own opinion is you just have to go for it. The first ever guest post I wrote was for John Chow. In the post, I claimed “PageRank is Dead!“. It was pure controversy, because I thought that was a good way to blog. Ugh. I look back on that and realise I’ve learnt so many lessons. I no longer try to use controversy because it creates a bad image (in my opinion). In the end, the post was well treated by most people, it received 124 comments (it’s up there with the most comments of any post on John’s blog, I think), but it also received a lot of attack. Many people didn’t like it and went out of their way to publicly attack me. It was an awful choice of guest post, but in the end I learnt a heck of a lot of lessons. I don’t regret writing the post because I learnt a lot. I came out of it a better blogger, even if it wasn’t the best blog post in the world. :)

I hope you enjoyed the interview with Ben. Please let us hear your thoughts in the comments about guest blogging and the rest of Ben’s interview.

Al Carlton

This is the seventh interview in my Blogger Interview Series. It comes from Al Carlton of Self Made Minds and Coolest Gadgets. Coolest Gadgets alone has over 65,000 subscribers and in December 2007 made Al over $61.5k.

Interview With Al Carlton.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
“Firstly would be to create a link bait article or tool that when fellow bloggers read they would feel the desire to share and link to. An example of this would be something like Which Blogs Have the Most Feed Subscribers? , it got noticed by the sites mentioned which led to exponential traffic.

Next method would be simply quality unique content. If you keep producing content like that it will achieve links organicly and you’ll build up your subscriber base.”

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
“Depends what blog I was trying to promote, though it would have to be the one with the most reach (web, email and RSS) in the same niche. “

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
“It takes time, work and commitment to write a successful blog. The first six months is the time of building the foundations which can be difficult but worth it in the long run.”

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
“Good question. There are quite a few I like for different reasons. I have a few posts that have generated $xx,xxxx from affiliate commissions and others that have had 100s of comments and great discussions. But I reckon my favourite is one of my early ones: The Really Cool Portable GPS Tracker. It was a really cool product to write about (I was working at the time and remember taking an ‘extended’ lunch break to write it) and also had an affiliate scheme to pay a bit of commission. The post took off and became my first Digg front page sending about 30K visitors (which for me then was shed loads) and I sold around a 100 and it confirmed to me that I could make some money in this game.”

Thanks for taking the time to answer those questions, Al. :)

I hope you enjoyed the interview with Al. Please let us hear your thoughts in the comments.

Hunter Nuttall

This is the eighth interview in my Blogger Interview Series. It comes from Hunter Nuttall of Hunter Nuttall Dot Com. Hunter is an up and coming personal development blogger. Having being mentioned in the late Randy Pausch’s book, “The Last Lecture”, Hunter has brought in an attractive base of 500 readers on his blog and has a good working relationship with a number of successful people throughout the blogosphere.

Interview With Hunter Nuttall.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
“My first preferred method is leaving comments on other blogs. I think the ability to leave comments is one of the best things about blogging. It creates a level of interaction that’s just priceless, and there’s no way I could stop commenting on blogs even if I decided that it wasn’t an effective strategy. Luckily, it turns out to be very effective if done right.

My natural inclination is to comment on my favorite blogs over and over. Unfortunately, this usually doesn’t work too well. And that makes sense, because once the readers of a particular blog know who you are, further exposure to the same people becomes less and less likely to get them to subscribe if they haven’t already. While a few the blogs that I comment on regularly are among my top traffic sources, most of them aren’t.

I think that you get better results when you make an effort to reach out to bloggers who don’t know you. Look over the comments on the blogs you read, and see if there are any names there that you don’t recognize. Pay them a visit and leave a comment, and maybe subscribe to their blog. Now you’ve made a connection with a new person, and that has a very good chance of paying off in one way or another.

I love it when I get to be one of the first people to comment on a new blog, because I remember how important small milestones were to me when I was just starting. When you do this, it’s entirely possible that they’ll subscribe to your blog right away. If not, at least they’ll remember you. Then when they see your name a few more times they might subscribe, and possibly more. Jamie, I doubt I’d be doing this interview if we hadn’t commented on each other’s blog. But we did, and so now I get some exposure to a fresh audience, while you get to take a well-deserved day off from blogging.

My second preferred method is leveraging big blogs. There are different ways of doing this, but the idea is that if you grab just a little bit of attention from a big blog, the payoff can be huge. Here are some examples:

- After blogging for 2 or 3 months, I had finally built up to 20 subscribers. Then IttyBiz linked to my Automatic Blog Post Rehasher, and I instantly shot up to 40 subscribers. What took me 2 or 3 months to do took Naomi just a couple of minutes.

- When I wrote my free ebook The Zen of Blogging, I sent it to Darren Rowse and he linked to it. I had 44 subscribers at the time, which was right before I went on vacation. When I came back, I was shocked to find that I had 205 subscribers. That one link did what would have taken me many months to do otherwise.

- When Skellie gave an open invitation for people to write their trump card post and get a link from her, I was like “OK, that’s a no-brainer.” This resulted in a great post that I otherwise wouldn’t have written, and it got a lot of comments and links.

- Similarly, Steve Pavlina offered to link to people who wrote a “How to Be a Woman” post to complement his post on “How to Be a Man.” This was obviously a challenge for me, but I gave it a shot and it worked. I got great traffic from a great audience.

- Recently, I wrote two posts about why introverts rock. One I posted on my own blog, and one I submitted as a guest post to Pick The Brain. While the one on my own blog was clearly better, the one on Pick The Brain got 1,100 more diggs, by virtue of having a large audience of Digg-savvy readers.

As you can see, there are many different ways of leveraging big blogs, so you just have to keep an eye open for opportunities, and do what you can to create them.”

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
“If I could only write one guest post in my entire life, then I wouldn’t be looking for what would bring me the most traffic in the short term. I’d be trying to get my post in front of the right people, not necessarily the most people. Without a doubt, I’d want to post on Steve Pavlina’s blog.

He doesn’t display his RSS count, so I couldn’t tell you if he has 10,000 subscribers or 100,000. But it doesn’t matter. Judging from his forums, his readers are far smarter on average than those of the other large blogs on similar topics. As Seth Godin says, ‘who vs. how many.’”

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
“Don’t sell yourself short. There will be enough other people doing that for you, and you don’t need to help them.

Jamie, when you announced that you were going to be conducting interviews with authoritative bloggers, I said to myself, “Wow, I’d really like to be able to do that. I wish I was an authoritative blogger. Maybe someday…” Then you emailed me, asking me to participate. And then I realized that the only thing that was stopping me from being authoritative was my believing that I wasn’t.”

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
“There are a few possibilities that come to mind, but I’m going to go with “The Introverts Strike Back”. I’d like to think that it will be the start of liberating 2 billion people from an ignorant stereotype.”

Thanks for taking the time to answer those questions, Hunter. You gave some fantastic answers! :)

I hope you enjoyed the interview with Hunter. Please let us hear your thoughts in the comments.

Cath Lawson

This is the ninth interview in my Blogger Interview Series. It comes from Cath Lawson of Cath Lawson Dot Com. Cath is a women who has gone through plenty of ups and downs in business. In Spring 2007 she set out to share with the world her successes and mistakes and since then has built up a solid reputation as the go-to female entrepreneur blogger.

Interview With Cath Lawson.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
“Joining in the communities of readers and SEO. I don’t like to over optimize my posts but some SEO is essential. And joining in the communities of your readers at their blogs helps you to get to know them better - which is vital.”

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
“Tough choice - there’s so many. I think I would have to say Guy Kawasaki’s blog: How To Change The World“.

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
“Keep writing great stuff, even when you think nobody is listening and never ever give up.

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
“I like this one best, as it gives people hope when they’re struggling in business: 6 Things You Can Learn From the Man Who Had No Shoes

Thanks for taking the time to answer those questions, Cath.

Never Give Up

Such strong words from Cath. Even the big guns like ProBlogger know what it’s like to write when nobody is commenting or emailing you and the only visitors Google Analytics is tracking is yourself. However, once you start going to the readers (that is, joining communities by writing comments on other blogs), readers will start coming to you. Never give up. New readers are just a blog comment away.

I hope you enjoyed the interview with Cath. Please let us hear your thoughts in the comments.

Erica Douglass

This is the tenth interview in my Blogger Interview Series. It comes from Erica Douglass of Erica Dot Biz. Erica is the third of my interviewees who I’ve actually met in person (Chris Garrett and Al Carlton been the others). We spoke briefly at HostingCon in 2007. Erica is a driven and determined women, with a real passion for working for herself and making her own future. She was making $400 a month at 14 years old, and since then has gone on to sell her six year old Web hosting business for $1.1 million before taking her blog from zero to over 1000 subscribers in 10 months. Of all my interviewees, Erica probably has the most down to earth, real, inspirational story of all.

Interview With Erica Douglass.

Q. If, while running a new blog, you were allowed to promote your blog using just two methods, what would those two methods be and why?
“Guest posts are excellent. Also, writing great content that other bloggers pick up on and blog a response to.”

Q. If you could write a guest post for any blog but were only allowed to write one guest post in your entire life, which blog would you write for and why?
“I’d pick Steve Pavlina’s blog and write a somewhat controversial post. He has a great audience - full of passionate people who really want to do something with their lives. It’s an audience I aspire to have, too.”

Q. At the end of every talk I do, I include a “Random Trick to Tip” slide. This is one sentence of advice, usually entirely unrelated to the rest of the presentation. If you could give one sentence of advice to bloggers, what would that be?
“Don’t be afraid to monetize your writing. Selling ads will earn you a poverty-level income, but selling ebooks, videos, podcasts, interviews, and more can earn you an income big enough to turn your passion — writing great content — into your career.

Your blog shouldn’t be all about selling your content — good free content is essential to keep growing your readership — but most bloggers I see don’t sell enough, and often have to hold down full-time jobs. These bloggers are excellent writers and can garner an audience of thousands of subscribers, but they can’t make ends meet with their blog. It’s a travesty to see them unable to earn a living doing not only something they love, but that their readers clearly get a lot of value from.”

Q. Please give us a link to your favourite post on your blog. This doesn’t have to be your most popular post. Just the post which is your own favourite.
“One of the most consistently popular posts on my blog is called “The REAL American Dream (Hint: It’s NOT Owning A House!)

This post is controversial and flips traditional values on their head. I’ve received many “thank you” emails from people who saw a fallacy in paying thousands of dollars more per month to own a house than to rent an equivalent one. It’s great to know I can be an influence in helping people make better financial decisions.”

Thanks for taking the time to answer those questions, Erica.

“Don’t be afraid to monetize your writing”

I think that tip from Erica speaks to me very highly. Yep, I’m scared to monetize my writing. Last time I monetized this blog, I lost all focus for my writing and suddenly, blogging seemed like a business and not a hobby.

One day, I’m sure I’ll get over my fear and find a way to join my hobby with some financial rewards. Erica’s advice is good, so I intend to follow it. Not today. Not tomorrow. But when the time is right, I’ll get over my fear. And so should you, if you’re in the same boat.

I hope you enjoyed the interview with Erica. We’d love to hear your thoughts in the comments.

So that’s it folks. The 10 interviews are complete. The analysis has been brought together, and the ebook has been published. It’s been a fun eight weeks, but now is the time to replace the Wednesday interview series with something just as exciting. What that is I’m not too sure yet. Maybe I’ll have many ideas and let you make the decision.

Thanks for the 100 or so comments you’ve contributed to the interviews, and thank you to the interviewees. You all made a mediocre series of posts become an excellent series. Thank you. :)

If you enjoyed this post, make sure you subscribe to my RSS feed!

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Posted on 16 October, 2008 by Jamie Harrop
Filed Under Blogging, Ebook, Interviews |

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21 Comments»

Comment by Zath Subscribed to comments via email
2008-10-16 19:59:44

This is a really valuable post! The separate interviews are a real resource, but these combined nuggets of advice from proven successful bloggers is great, plus this great advice is free, thanks Jamie!

Zaths last blog post..Lego Star Wars T-Shirts

Comment by Jamie Harrop
2008-10-21 08:49:49

No problem, Zath. Thanks! :)

 
 
Comment by Sid Savara Subscribed to comments via email
2008-10-17 17:41:49

Great post

I am really surprised guest posting is so low on the list as well.

After thinking it over, the conclusion I’ve come to is this: perhaps a well thought out comment a blog can also lead to traffic and new readers, and takes less time than guest posting. I try to make a concerted effort to visit the blogs of guest posters (and interviewers/ees) when I see them, because I assume if they’ve gone through the effort to reach that blogger’s audience, they must be relevant - and likely also pretty good.

On the other hand, if you are the first comment and write something fairly in depth and show that you’ve read the piece, not only do you get the attention of the blogger, but likely of the regulars and other commenters as well - and perhaps future search engine visitors who come by, read the post and see your comment.

Sid Savaras last blog post..Altruism - One of the Keys to Happiness

Comment by Jamie Harrop
2008-10-21 08:50:50

Hey Sid,

Don’t right, I find that comments can be just as valuable as guest posting. I really made an effort to write some fantastic comments yesterday and I got several new subscribers because of it. :)

 
 
Comment by Zath Subscribed to comments via email
2008-10-17 19:02:40

I think that’s a reasonable assumption, I know I get residual traffic from webpages where I’ve commented, even months or over year down the road. It’s not huge traffic in terms of numbers, but even a single person may then go on to become one of your most loyal readers!

Zaths last blog post..Lego Star Wars T-Shirts

 
2008-10-17 19:42:28

[...] Harrop has just released One Killer Interview With 10 Killer Bloggers - Analysis & Free ebook. It’s a compilation of interviews with ten bloggers: me, Jamie, Chris Garrett, Jeremy [...]

 
2008-10-19 03:40:22

[...] could just suck up to a blogger who interviews folk, like Jamie Harrop. Jamie has just brought out a free ebook, on a series of interviews with popular bloggers. He even included me. If sucking up doesn’t [...]

 
Comment by pelf
2008-10-20 10:58:29

Thanks for doing the dirty job and sharing the interesting findings with us :D
pelfs last blog post..What is poverty to you?

Comment by Jamie Harrop
2008-10-21 08:51:09

Not a problem, Pelf. :)

 
 
Comment by waterrose Subscribed to comments via email
2008-10-21 04:49:59

Thank you for taking the time to compile this information. It is helpful to know what the “pro” bloggers consider the best ways to promote a blog. It’s also interesting that while visiting and commenting on other’s blogs seemed to be the best way to gain traffic, it was also interesting to see that many of the other questions were answered in various ways. I imagine that depending on the blogs genre there are “better” ways to increase traffic.

waterroses last blog post..Artist Series - Totusmel

Comment by Jamie Harrop
2008-10-21 08:52:11

Hey Waterrose,

Yep, you have to tailor your promotional efforts depending on the niche you operate in, but writing comments and guest posts is a sure bet for most areas of blogging. :)

 
 
2008-10-29 18:16:38

[...] Harrop has came up with a killer idea for an eBook. He managed to secured interviews with ten killer bloggers. Not only did this gave him great content for his blog but he’s [...]

 
2008-10-30 08:23:10

[...] Harrop has came up with a killer idea for an eBook. He managed to secured interviews with ten killer bloggers. Not only did this gave him great content for his blog but he’s [...]

 
Comment by Rowell
2008-10-30 18:12:26

Wow what an incredible resource. As a new blogger, I find this information very helpful as to creating a successful blog. If you follow someone successful and add your own bit of uniqueness to your blog, as you did with these interviews, then you will in fact come out successful as well. I stumbled upon your blog from John Chow. Thanks for doing these interviews and displaying your results in nicely formatted bar charts.

Comment by Jamie Harrop
2008-10-30 18:17:06

Hey Rowell,

You’re quite welcome, and you’re quite right that if you add your own unique aspect you’ll stand out. :)

Thanks for the comment. I hope you continue to read and subscribe. :)

 
 
Comment by Karl Hadwen
2008-10-30 19:13:01

Thanks for the ebook, nice to see you have included other bloggers in this too!

Karl Hadwens last blog post..UFC90 Anderson Silva VS Patrick Cote

 
2008-10-31 17:48:11

[...] Harrop has released his “One Killer Interview With 10 Killer Bloggers” as a free [...]

 
2008-11-01 07:01:28

[...] Harrop has came up with a killer idea for an eBook. He managed to secured interviews with ten killer bloggers. Not only did this gave him great content for his blog but he’s [...]

 
2008-11-14 00:04:51

[...] Harrop has came up with a killer idea for an eBook. He managed to secured interviews with ten killer bloggers. Not only did this gave him great content for his blog but he’s [...]

 
2008-11-24 07:35:24

[...] Harrop has came up with a killer idea for an eBook. He managed to secured interviews with ten killer bloggers. Not only did this gave him great content for his blog but he’s [...]

 
2008-11-25 23:04:13

[...] Hunter Nuttall, Jamie Harrop, Jeremy “Shoemoney” Schoemaker e Liz Strauss: questi i nomi di 10 notissimi blogger intervistati alcune settimane fa da Jamie Harrop, che dalla serie di domande ha ricavato un piccolo ebook di 18 [...]

 
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